NAFS - Convincing your boss - image of excited man on a megaphone bursting through an orange wall

For many early-career fundraisers, the biggest barrier to professional development isn’t motivation or talent — it’s getting permission. That’s why we’ve created the Convince Your Boss Kit, a short, practical PDF designed to help you make a clear, confident case for attending the National Arts Fundraising School.


Introducing the “Convince Your Boss” Kit

The kit isn’t about pleading or self-promotion. Instead, it helps you frame NAFS for what it really is: a smart, low-risk investment in your organisation’s long-term income resilience. Inside you’ll find five clear reasons on why senior leaders care about sustainability, relevance to arts and culture, rapid application, low financial risk, and staff retention plus a ready-to-use email and even a 30-second “coffee pitch”.

It also tackles the questions your boss is probably already thinking:


  • Will this distract you from the day job of fundraising?
  • Is it just theoretical?
  • Will you actually raise money?

The answers are practical and evidence-based. Alumni from the school have collectively raised over £500m, and the programme comes with a money-back guarantee. In other words, it’s about building capability, not chasing a single grant.

And when it comes to cost, perspective matters. Spread over a year, the school works out at less than the price of a coffee a day for training that can shape your fundraising strategy for the rest of your career.

If you’re serious about strengthening your organisation’s funding, the next step isn’t just applying to NAFS — it’s having the right conversation. The Convince Your Boss Kit is there to help you start it — clearly, credibly and with confidence.

Download it now and offer to buy your boss that first coffee. Make that your investment.

Download PDF

NAFS - Top view photograph of coffee cups filled with coffee

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