BLOGS
Author: Bernard Ross
Myth No 5: The rational case for the arts drives donations
In the final part of the #5Myths of Arts & Culture Fundraising blog series by National Arts Fundraising School Director Bernard Ross, he touches on the use of behavioural economics in fundraising.
Myth No 4: Millennials are mean (or millennials are magnanimous…)
Part 4 of #5 : ‘Millennials’ – or Generation Y – is a general term for a demographic that includes anyone born from early 1980s to mid 1990s – a number of whom are now turning 30 or even closing on 40.
Myth No 3: Crowdfunding will solve the cash crisis
Third blog in the series of arts & culture fundraising Myths (#5Myths) by Bernard Ross. This time, crowdfunding…
Myth 2: The rich will save us all
Introducing the second blog from the 5 myths of arts & culture fundraising series (#5Myths) by Bernard Ross.
Give up on the Unicorn! 5 Fundraising Myths for Arts and Culture…
Bernard Ross, =mc & National Arts Fundraising School Director and fundraising expert speaks out on 5 fundraising myths in arts & culture that you need to address… Here’s a challenging graph. With some challenging information. And challenging implications. The question is, what do we do about the loss of public support since it’s unlikely that […]
Stop ‘asking donors for money’ right now
=mc Director Bernard Ross bucks against the latest fundraising trend… and with good reason.
Crowdfunding, Gift Horses and their Dental Work
National Arts Fundraising School Founder-Director Bernard Ross looks at Crowdfunding, and explains why all may not be as it seems…
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